So far we have been very pleased with the Blackwood puppy food for our new dog. This is a food our breeder uses and she sent some home with us. While I'm satisfied, I guess I wonder about the person that compares this to McDonalds and suggests looking at the Whole Food Journal. I tried to do this, but you have to subscribe to it. I guess they want you to be sold on cooking for your dog and holistic food that you have to "pay" for the information so they can bash bought foods. The general consumer will purchase foods at pet stores or vets and not obssess over the food. I would think that studying foods and having to go the extra mile to purchase the food when it isn't distributed in your area qualifies as eating at McDonalds.