Good for adding a little bit of orange taste to drinks. It's available in several colors if you're trying to make drinks that look visually impressive. Blue Curacao, cranberry juice, and vodka will be bright purple. It's an easy drink to make, but because of the great taste and appearance, it's a quick way to impress people with your bartending skills, even if you really don't have any (like me). I'm sure this drink already has a name somewhere, but I threw it together one night at about 2:00 in the morning at a party where we were just trying to make drinks that looked cool. This was one of the few that actually tasted good as well.
