Overall my experience at Jon's Bridal was bad. I agree with other reviewers, that the whole staff, owners incl, seem only to care about money. Naturally, it all comes down to business, no matter where you buy your dress from. But I urge people to look at reviews from other sites and take note of how highly unfair the store has treated other customers and ask yourself if it's worth the risk. Personally, I have enough to worry about, I'd rather buy from somewhere.

Other thoughts/experiences:
1) They implemented this new rule on 02/16/09 that you have a pay a $75 for your 3rd visit. The first 2 times I visited the store, this rule was not in place. When I called to make a third appointment, they wanted to charge me the fee. I understand that they have their reasons for having this new policy, however, it was extremely unfair in my situation because I was unware of the brand-new policy until I called to scheudule my 3rd appointent. Only after I convinced the rude owner that I was seriously considering a dress I had tried did she waive the fee.

2) In my personal experience, the salespeople were not helpful. Yes, they help you change into the dresses but it's really to keep you from damaging the dress

3) Honestly, I think that the salespeople give you "personal attention" to really SELL you the dress. Of the handful of bridal shops I've been to (both large chain and boutiques), JB's salespeople are the pushiest. The salespeople and the owners, one of whom is sometimes in the store, give off a vibe similar to a car salesman.

4) "The largest selection in Florida" is misleading. A bride could find a much wider variety at any store just because she can custom order her size in any style that the store carries. Jon's Bridal only carries one dress in each style, and sometimes only in one size.