Personally, it works great on me.  I would not buy another brand. 

Sure is the first antiperspirant/deodorant I have ever used and for the longest time. I used this product for almost about ten years and it worked very very good. It kept me very dry and I did not EVER have odor in my pits. This is a solid product. The scents arent so great, kind of powdery, but a solid product none the less. I used the regular scent and its a very light scent. Anyway, All in all a good product.

Sure for Men is the greatest, longest-lasting and sweetest-smelling underarm deodorant I have ever used in my life. I was losing faith in deodorant until I met this adonis amongst a group of fat, sweaty and unpleasant anti-perspirants...

Excellent performer as an anti-perspirant/deodorant. Available in unscented. My #2 choice after Arm & Hammer Ultramax.

The ONLY one that works all day for me.