Good to Great (Jim Collins) 3

Sorry, but the first book is more useful. Because the book suggests lengthy and objective research, it's findings seem to be viewed as more noteworthy. But there is only one finding in this book that doesn't echo the conclusions of ten other books: the finding that the changes were evolutionary and not the product of one dramatic initiative. Having said that, one suspects that further reading would reveal that to be a widely-held view, too. Can't imagine a serious student of business discovering anything new here, and it's easy to suspect that Collins et al found what they expected--and more significantly, hoped--to find, that they matched their preconceptions to what they "saw."