i can dig it

Distinct career.

GOIN IN CIRCLES is a classic soul track...

can you dig it, baby?

i can dig it, you can dig it, we can dig it...

Elston and Butler's involvement in music entailed several groups, including the Hi-Fi's, Ray Charles' backing band. The Hi-Fi's also included Lamont McLemore and Marilyn McCoo, who would go on to be members of The Fifth Dimension. When the group disbanded in 1966, Elston and Butler recruited Cleaves and Love for a new band; initially, Elston came up with the name Distinctive Friends, but Love suggested reversing the words to Friends of Distinction.

After polishing up their act for a few months during 1968, the group hit the local tour circuit in Los Angeles, California. With the support of a well-known manager, former football star Jim Brown, the group signed with RCA Records. In 1969, they released their first single "Grazing in the Grass", produced by John Florez, arranged and conducted by Ray Cork Jr. Originally recorded by trumpeter Hugh Masekela (Elston wrote the lyrics to Masakela's trumpet lead), the song became a hit. It remained in the U.S. R&B chart for 17 weeks, peaking at number five. The disc sold one million copies by 10 June 1969 gaining a R.I.A.A. gold record.[1] Four months later, the third release, "Going in Circles," surpassed its predecessor. It climbed to number three after 19 weeks, and also reached number fifteen on the The Billboard Hot 100 chart. It also sold over one million copies, giving the group their second gold record.[1]

Three more singles charted for the group — "Love or Let Me Be Lonely," "Time Waits for No One" and "I Need You" — though none were as successful as the group's first two hits[citation needed]. However "Love or Let Me Be Lonely" gave the group a second Top 10 pop hit and its only entry on the adult contemporary singles chart. The group encountered some personnel changes following the two hits. Cleaves and Love both departed the group. Cleaves joined up with other R&B acts, Earth, Wind & Fire and Parliament. After the release of their fifth and final single, the decline of The Friends of Distinction began.

By the mid 1970s, and with more than five years elapsed since their first release, Elston and Butler disbanded the unit. The two parted ways and did not speak for several years.[citation needed] When they finally overcame their differences however, Butler died of a heart attack — in Elston's arms.[citation needed] In 1996 Elston ultimately accomplished what he and Butler had agreed to do: he reformed the group with new members Pattie Brooks, Van Jewel and Drake Frye.