I have used Ivory Snow on all three of my childrens clothing. We have allergies & sensitivities to perfumes. Ivory Snow is gentle, but cleans. I also use this on my bra's. I breastfeed, and this detergent has no dyes or perfumes. Baby wont get broke out. Have you ever let someone hold your baby, and then his face breaks out, from their perfume or clothing? Babies are sensitive to everything. I use this until my children are atleast six months old. Love it!

hhhhmmmmmmmmmmmmmmmm...

my wife like to use this occasionally. says it works pretty good

I love it. But I can't find it in my local stores... Please help me find it!!

not only is it good for baby wash it's great on adult delicates

I've used Ivory Snow on all three of my childrens clothes. I love the fact that it is a mild detergent for there sensitive skin. I would never use anything else on one of my babys clothes!!

People think it is pricey but when you only need to wash something 1 time to get the stain out instead of 4 or 5 times it is actually very ecnomical. It works great and smells great but is not overpowering. The only thing they could do to improve it would to make it in larger bottles.

I love that it has very little fragrance. I don't like the idea of putting my babies in clothes that have been drenched in perfume like so many other detergents out there! For really tough stains, I'll pre-treat or use spray and wash first.

I used Ivory Snow and Dreft when my boys were babies and I loved it. It was gentle, yet durable enough to get out those nasty projectile vomit stains. When my kids started on formula, that stinky stuff leaves some nasty stains and Ivory Snow was able to get the clothes clean. It is pricey, and you should use it sparingly, but it is an effective, yet gentle detergent.